Mythik, led by Jason Kothari, announced on Wednesday that it had raised $15 million in seed funding from a group of investors. The startup says this is the largest seed round ever in India’s media technology sector.
The funding round saw participation from a range of investors, including Sakal Media Group, BITKRAFT, VC Grid, Visceral Capital, Shah Rukh Khan’s family office, Patni Family Office, Saif Saeed Ghobash (Secretary General of Abu Dhabi Executive Council), Jaynti Kanani (Co-founder of Polygon), Pravin Jain (Founder of Tridiagonal AI), Marc Younan (former Principal at Redbird Capital), and Deepen Parikh (Co-founder of Courtside Ventures).
Last month, Kothari, the CEO of Housing.com, launched his new project called Mythik, a global entertainment company from India.
Mythik’s goal is to share Eastern mythology, folktales, and history with people around the world and create something like ‘Disney from the East,’ according to the company.
“excited about the world-class and strategic investors we have brought together and look forward to realizing Mythik’s vision and mission to bring Eastern mythology, history, and folktales to the forefront of global entertainment and inspire happiness, peace, and hope,” said Kothari, who also invested in the company.
“These ancient stories have a total built-in audience of 3.5 billion people globally and will be brought to life in a modern, immersive way using cutting-edge technology,” the company said.
Mythik’s founding team includes former top leaders from Disney, Netflix, Amazon Studios, Jio, and Tencent.
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