Wealthy, a wealth management startup, has raised INR 130 crore ($14.5 million) in new funding led by Bertelsmann India Investments.
Existing investors Shepherd’s Hill Group and Alpha Wave also joined the round.
The company plans to use the money to improve its technology platform, expand to more cities in India, and train the wealth managers who work with its clients.
“We have set a target of adding 1,000 new IFAs (independent financial advisors) every month—currently we are adding 350. By December 2026, we want to get to an AUM of Rs 12,000 crore,” Wealthy cofounder Aditya Agarwal said.
Founded in 2015 by Aditya Agarwal and Prashant Gupta, the Bengaluru-based company handles over ₹300 crore in transactions every month. It works with more than 6,000 mutual fund distributors who serve over 1 lakh clients across 1,000+ towns.
Around ₹5,000 crore worth of client assets are managed on its platform. Wealthy also said it adds more than 350 new distributors every month.
The startup said it is focusing on the fast-growing group of independent mutual fund distributors. Their number has almost doubled to about 2 lakh in the last five years, but many still lack the digital tools needed to compete with big financial companies.
Wealthy added that these distributors spend nearly 70% of their time on manual tasks like KYC and compliance work.
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