BirdEye, a retail management platform based in Saudi Arabia, has raised SAR 2.2 million in its pre-seed funding round. The money came from a private investment fund that supports local tech startups in their early stages of growth.
The funding will help BirdEye grow faster across Saudi Arabia, improve its technology for the retail industry, and hire skilled local talent in programming, sales, marketing, and user experience to support its next growth stage.
As digital change speeds up and competition grows in retail and e-commerce, BirdEye stands out as an innovative all-in-one platform. It’s more than just managing stores or handling payments it offers a complete system to help modern retailers run their businesses.
BirdEye was started in November 2024 by Abdullah bin Omayrah, Abdulrahman Abdullah, Mazen Muhanna, and Mustafa Alrebat. The team is focused on giving retailers smart and easy-to-use tools to help them manage their daily work more efficiently and compete with bigger markets.
Commenting on the funding round, Abdullah Bin Omairah, Co-founder and CEO, stated:
“We see this round as a turning point that allows us to fast-track our vision of building a smart retail experience tailored to the Saudi market. The support we received reflects investor confidence in our model and the market’s need for these solutions.”
With this investment, BirdEye aims to become a key partner for Saudi retailers as they move toward digital transformation which aligns with Saudi Vision 2030. The company is focused on helping small and medium-sized businesses grow and compete by providing strong and easy-to-use technology.
BirdEye plans to grow by expanding into more cities across Saudi Arabia and launching new strategic tech partnerships.
At the same time, the company will keep improving the platform and user experience while making sure it stays simple and practical for local merchants.
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