Growdash, a purpose-built SaaS platform based in Dubai that helps marketing and operations teams in restaurants create, implement, and oversee profitable development strategies across digital sales channels, said that it has raised a seed round of AED6.8 million (US$1.8 million).
Oryx vehicle, a MENA-focused investment vehicle from Hambro Perks, and Oraseya Capital, the venture capital division of the Dubai Integrated Economic Zones Authority, spearheaded the seed fundraising.
Read also – India-Based Liquid Diamonds Secures $1.1 Million in Funding
In 2022, Sean Trevaskis and Enver Sorkun former employees of the online meal delivery service Talabat founded Growdash. Having worked with more than 300 restaurant brands in 4000 locations around the UAE, Kuwait, and Qatar, they have jointly developed it into the top restaurant analytics and business intelligence system in the region.
Read also – Israel-Based Firefly Secures $23 Million in Series A Funding
In light of the announcement, Sean Trevaskis, CEO stated “We are delighted to have closed our seed round; we would like to publicly thank our highly driven and deeply passionate team of Growdashian’s; plus our forward-thinking customers who, rightly, demand access to the best data analytics and digital growth strategies.”
Sean added “We will also open our technology to restaurants in the Kingdom of Saudi Arabia later this year and have exciting plans to seize the first-mover opportunity that is apparent in Central Eastern Europe”.
Speaking of their investment in Growdash; Ali Qaiser, General Partner at Oryx Fund and Hambro Perks, mentioned; “We believe Growdash is a game changer for the region’s competitive food and beverage sector by integrating all digital data points from food aggregators and their broader digital presence into a single business intelligence platform. We are excited about Growdash’s growth potential and look forward to supporting their scaling efforts by leveraging the power of data.”
About Growdash
Growdash was developed to assist eateries in utilising business intelligence and analytics to develop and implement expansion plans that enhance both top and bottom line profitability.
