LAAM Technologies, Building Pakistan’s E-commerce Ecosystem through Cutting-Edge Technology has secured $5.5 mn funding in a seed round led by Disrupt.com and Zayn VC, with participation from Graph Ventures, Mentors Fund, and tech leaders from Oracle, Microsoft, Google, and Salesforce among others
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With this funding, LAAM will increase its efforts to highlight the region’s best artisans and showcase its diverse ethnic fashion products globally. LAAM’s growing international presence demonstrates the strong connection with fashion enthusiasts worldwide in sales in over 100 countries and an ever-expanding catalog. LAAM’s top markets are the United States, Canada, the United Kingdom, the Middle East, and Pakistan.
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Arif Iqbal, CEO of LAAM Technologies said “At LAAM, we bring the best of South Asian fashion to the world. We’re combining cutting-edge tech with the timeless appeal of South Asian craftsmanship, creating a seamless connection between global consumers and authentic ethnic fashion. This funding empowers us to scale our platform, enhance our AI-driven discovery and logistics capabilities, and continue empowering local sellers to thrive in the digital age.”
“LAAM’s ability to elevate South Asian fashion onto the global stage while empowering local artisans and sellers is commendable. We believe LAAM has a unique opportunity to transform how South Asian fashion is perceived and accessed globally. We’re proud to support their journey” said Faisal Aftab, Managing Partner at Zayn VC.
Aaqib Gadit, Founding Partner at Disrupt.com, said, “We are excited about the massive opportunity LAAM aims to unlock. Their exceptional team, robust technology stack, and focus on customer obsession will propel them to new heights. We’re proud to be part of their journey and look forward to supporting them as they scale South Asian fashion globally”.
The global South Asian ethnic wear market is expected to generate $129 billion in revenue by 2030, with digital spending accounting for nearly $46 billion. LAAM has emerged as a leading South Asian fashion platform, with a curated catalog of over 100,000 articles from 1,000+ brands—the largest collection worldwide.
By combining cultural heritage and cutting-edge e-commerce, LAAM has become a key player in empowering South Asian designers and artisans while supporting the livelihoods of over 10,000 families.
About LAAM Technologies
Founded in 2019, LAAM Technologies Building Pakistan’s E-commerce ecosystem through cutting-edge technology involves leveraging the latest innovations to create a seamless, efficient, and scalable online marketplace. By integrating advanced digital tools, automation, and data-driven solutions, we aim to empower businesses across Pakistan to thrive in the evolving digital landscape.
This transformation enhances the customer experience and supports entrepreneurs, small businesses, and large retailers in reaching wider audiences, optimizing operations, and fostering growth. Through our technology-driven approach, we are driving the next phase of Pakistan’s e-commerce evolution, ensuring that businesses can compete globally while contributing to the country’s economic development.
