Pehle Jaisa, an agritech startup based in Gurugram, has raised $300,000 in a pre-Series A funding round.
Pantnagar Capital and Climate Angels led the funding.
Pehle Jaisa will use the new funding to expand its waste-to-fertilizer work in villages across India.
Earlier, the Gurugram-based startup had raised $169,000 in seed funding. Now, with this new investment, it plans to grow its model of turning village waste into organic products that help farmers.
Pehle Jaisa was founded in 2022 by Pankaj Pandey, Ehtesham Farooqui, Shabih Abbas, Sumit Suman, Wasim Akhtar, and Mantosh Kumar. The company makes organic fertilizers for the farming sector.
They focus on making fertilizers locally by working directly with waste centers. By doing this, they cut down early manufacturing costs and can offer good-quality fertilizers at lower prices.
Pehle Jaisa’s goal is to help every village in India become self-sufficient — making its gas, electricity, and fertilizers.
By producing these things locally, the startup wants to create a strong, sustainable rural economy that can grow and thrive over time.
In just eight months, Pehle Jaisa sold over 500 metric tonnes of fertilizer during the 2023–24 financial year.
In the next year (2024–25), it tripled its sales, selling over 1,500 metric tonnes of improved fertilizers and earning more than INR 2.5 crore in revenue. The company now aims to reach INR 100 crore in revenue in the next few years.
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