Qiroko Secures $175 K Funding to Expand Fashion Accessories Portfolio and Distribution

The investment marks Qiroko's first external funding since its launch in 2025. The company was previously bootstrapped by its founders, Shivam Vasisht and Ashwin Krithik.

Funding Details

Qiroko raised Rs 1.5 crore in its pre-seed funding round led by ISV Capital. Angel investors also participated in the investment.

Before securing this funding, the startup operated through founder-led bootstrapping. The company has not disclosed any previous external investment or its total funding raised to date.

What Does Qiroko Do?

Qiroko is a fashion accessories brand that offers affordable products designed for everyday use. Its product portfolio focuses on wearable designs and accessible pricing.

The company sells its products through its direct-to-consumer (D2C) website and online marketplaces such as Amazon, Flipkart and Myntra. It also has a presence on quick-commerce platform Blinkit.

How Will Qiroko Use the Funds?

The startup plans to invest the fresh capital in product development and expanding its product range. It will enter the watches and bags categories to increase its offerings beyond its existing accessories portfolio.

The company will also strengthen distribution across its website, e-commerce marketplaces and quick-commerce platforms. A portion of the funding will support team expansion and the development of in-house brand and content capabilities.

Business Growth and Expansion Plans

Qiroko claims to have reached an annualised revenue run rate of Rs 6 crore within its first year of operations. The company has also reported strong unit economics, although these figures have not been independently verified.

With its planned expansion into watches and bags, Qiroko aims to build a wider fashion accessories portfolio. Its presence across e-commerce and quick-commerce platforms is expected to support its efforts to reach more customers.

About Qiroko

Founded in 2025 by Shivam Vasisht and Ashwin Krithik, Qiroko is a Bengaluru-based fashion accessories brand focused on affordable products for everyday use.

The company operates through its D2C website and third-party platforms, including Amazon, Flipkart, Myntra and Blinkit. After initially building its business through bootstrapping, Qiroko is now using its first external funding round to support product expansion, distribution and team growth.

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