Saigon Asset Management(SAM) announced the launch of SAM DigitalHub—a 50-hectare (124-acre), 150- megawatt data center campus initiative with a targeted investment of up to US$1.5 billion.
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Recognizing the increasing demand for a robust data center presence in Vietnam, SAM has collaborated with key stakeholders to address critical challenges faced by international operators entering the market.
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Over the past two years, SAM has worked alongside industry leaders to identify and overcome primary barriers to investment, including:
- Properly zoned land sites within an hour of major urban centers.
- Reliable access to sustainable power sources and sufficient water for cooling.
- Proximity to domestic and international airports.
- Connectivity to multiple telecommunications providers and reliable fiber networks.
These considerations have culminated in the formation of SAM DigitalHub, a groundbreaking initiative designed to provide world-class data center solutions in Vietnam.
Strategic Collaboration with VSIP
A key component of SAM DigitalHub’s success is its collaboration with Vietnam Singapore Industrial Park (VSIP), a flagship government-to-government (G2G) platform combining the strengths of Sembcorp, a leading energy and urban solutions provider, and Becamex, Vietnam’s foremost industrial and urban real estate developer. Nguyen Phu Thinh, CEO of VSIP, emphasized the significance of this partnership, “VSIP is excited to partner with a leading investment firm like Saigon Asset Management(SAM) to jointly develop Vietnam’s first-of-its-kind Data Center Campus”
SAM DigitalHub’s Vision for Growth
SAM’s strategy involved securing a 50-hectare site capable of rapid scaling to meet the surging demand from international operators and hyperscalers. Many potential locations have faced challenges such as non-compliant land zoning, inadequate infrastructure, limited lease tenure, and insufficient power capacity.
The SAM-VSIP partnership mitigates these challenges. Additionally, SAM DigitalHub is committed to integrating renewable energy solutions, ensuring a NetZero pathway for its clients, and targeting an initial renewable energy capacity of 50MW.
Louis Nguyen, CEO of SAM, highlighted the project’s significance, “The three key obstacles that have deterred our hyperscaler clients from entering Vietnam have been licensing, land, and power. By partnering with VSIP, we have successfully addressed these challenges, paving the way for the launch of our SAM Digital Hub. PMX, a SAM DigitalHub stakeholder, has successfully delivered or played key roles in delivering three projects totaling nearly 125MW IT load in the past two years in Malaysia. Building on this track record, PMX is currently engaged in the delivery of two additional hyperscale projects exceeding 100MW IT load, further reinforcing their experience, operational know-how, and customer engagement capabilities with both American and Chinese hyperscaler end-users. These strengths provide the foundation needed to ensure SAM DigitalHub becomes a premier, high- performance data center destination for both local and international clients.”
Industry Leaders Endorse SAM DigitalHub
The initiative has garnered strong support and participation from industry leaders, including PMX, a key player in data center development. Colin Phua, Managing Director of PMX, acknowledged SAM’s capabilities, “SAM has a long history and a successful track record in investment performance in Vietnam, and we are pleased to partner in this venture. The SAM team has assembled the ideal trifecta of investor, landowner, and data center developer to make this major accomplishment, SAM DigitalHub, a reality.”
A $300M Data Center Fund to Drive Growth
To accelerate investment in Vietnam’s data center sector, SAM has launched a $300 million Vietnam Data Center Fund (VDCF), with the first closing expected by Q4-2025. This initiative aims to support the financial success of SAM’s digital infrastructure projects and attract a diverse range of international investors. Reflecting on the evolving market dynamics, Louis Nguyen added, “We saw significanttrends in the region where data center demand was shifting from Singapore to other countries in the region. Our goal was to collaborate with as many end customers and partners as possible to address their concerns and provide a seamless entry point. SAM DigitalHub is the culmination of that effort.”
The development of SAM DigitalHub positions Vietnam as a key player in the Southeast Asian digital economy, providing cutting- edge infrastructure and sustainable solutions to meet the surging demand for data center services.
About SAM DigitalHub
SAM DigitalHub is an initiative by Saigon Asset Management (SAM) aimed at establishing a world-class data center ecosystem in Vietnam. With a target investment of up to US$1.5 billion, SAM DigitalHub focuses on becoming a high-performance data center destination for both local and international clients to support the region’s growing digital economy.
About Vietnam Singapore Industrial Park (VSIP)
Established in 1996, VSIP was based on the friendship and economic cooperation between Vietnam and Singapore. The project was carried out by a joint venture set up by Becamex IDC Corporation from Vietnam and a Singapore consortium led by Sembcorp Development, a wholly owned subsidiary of Sembcorp Industries. VSIP Group is now involved in the development of 18 integrated townships and industrial parks across Vietnam with a total land area of 11,646 hectares, including industrial land, township, and services. VSIPs is home to 960 customers from 30 countries and territories, with a total investment capital of USD23.4 billion and over 320,000 workers.
