
Sony LIV has joined hands with YouTube TV and YouTube Primetime Channels, so viewers in the US, UK, France, Germany, and Australia can now subscribe to Sony LIV directly through YouTube.
This deal helps Sony LIV reach more people around the world and makes its shows and movies easier to access for those already using YouTube.
Through this partnership, popular Sony LIV content—like original series Scam 1992, Maharani, Tanaav, Rocket Boys, Mayasabha, and The Hunt, along with movies and TV shows—will be available as a separate subscription on YouTube TV and YouTube Primetime Channels.
The subscription plans for Sony LIV on YouTube vary by country: AUD 13.99 in Australia, €8.49 in France and Germany, £7.99 in the UK, and $7.99 in the US.
With unified billing through YouTube, this partnership makes it easier for the Indian diaspora and global viewers to enjoy South Asian content.
Manish Agarwal, head of Monetisation of Sony LIV, said, “We’re thrilled to expand Sony LIV’s footprint through this partnership with youtube tv and YouTube Primetime Channels. Our mission has always been to bring authentic Indian stories to audiences worldwide and this collaboration allows viewers to access our premium shows and movies seamlessly through platforms they already know and love.”
Paul Snow, head of Top Media Partnerships at YouTube: “We are happy to welcome Sony LIV to YouTube TV and YouTube Primetime Channel’s. This partnership furthers our commitment to providing a broad spectrum of programming that resonates with audiences throughout the world.”
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