Pakistan’s Social360.ai, founded with a mission to redefine how creators and businesses manage content, had quickly risen to global attention. Across the border, India’s darling, Perplexity AI, was making waves as a knowledge powerhouse, reshaping how people accessed information.
Soon, media began calling it the “AI Tech War of South Asia.”
• Social360.ai positioned itself as the ultimate creator’s platform—blending social media scheduling, AI-powered text-to-video tools, and viral content generation.
• Perplexity, meanwhile, leaned into knowledge, research, and answers, becoming a new-age competitor to search engines.
The rivalry grew sharper when investors and governments started backing their champions. Social360.ai secured strong traction in the Middle East, while Perplexity gained dominance across Indian markets. Both began eyeing Silicon Valley for global expansion.
No one knows who will win the future—the platform powering creativity or the one powering knowledge. But one thing is clear: Pakistan and India are no longer just rivals in cricket or geopolitics—the next big match is in AI.
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