Travelier, a travel-tech global leader digitizing land and sea transportation, announced the acquisition of DeÔnibus, A leading Brazilian online bus ticket platform. This strategic move strengthens Travelier’s position in Latin America and positions the company to become the one-stop shop for all intercity land and sea transportation across the globe.
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DeÔnibus A Powerhouse in Brazilian Bus Ticketing Founded in 2012, as “Brazil by bus”, and rebranded as DeÔnibus in 2018 to attract more domestic travelers, DeÔnibus was founded by siblings Breno Moraes, CEO, and Mariana Malveira, Head of Tech & Customer Service. Prior to the acquisition by Travelier, DeÔnibus had raised $700,000 USD in funding from ACE Ventures, an early-stage venture capital firm, alongside additional angel Investors.
The company has established itself as a dominant force in the Brazilian bus travel industry. With a network of 300+ operators connected to more than 36,000 routes, DeÔnibus offers 80% geographical coverage in Brazil and serves 30 million travelers annually. The company enjoys a strong reputation with a Net Promoter Score of +72, highlighting exceptional customer satisfaction. Unlocking Growth Potential in a Thriving Market.
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Brazil presents a significant opportunity for online bus ticketing. The bus travel market in Brazil is one of the largest in the world, generating more than $2 billion USD in annual revenue. While 50% of all international travel purchases in Brazil are made online, only 30% of bus tickets are purchased through online channels. This untapped potential fuels Travelier’s vision to capture a dominant market share in this region.
“The bus travel market in Brazil has been going through changes in recent years, influenced by travelers’ new purchasing habits, digitalization and modernization of the sector, and regulatory changes. Internet sales penetration has been growing fast year after year and is expected to exceed 50% of total sales in the next 2 to 3 years. When we started in 2012, the internet sales represented about 3% of sales.” says Breno Moraes, DeÔnibus Co-Founder and CEO.
About Travelier
Travelier, formerly known as Bookaway Group, is a travel-tech company, revolutionizing land and sea transportation for travelers. Travelier’s network of digital platforms allow customers to instantly buy intercity tickets to ferries, buses and trains in local markets which can be usually complex, enabling stress-free travel across the globe. Since its founding in 2017, Travelier has worked to bridge the gap between international travelers and local transportation suppliers – empowering suppliers to grow their businesses, all while easing travel anxiety for the consumer.
About DeÔnibus
Founded by brothers Breno Moraes and Mariana Malveira, more than 12 years ago, DeÔnibus is one of the main bus travel marketplaces in Brazil. With more than 300 registered bus operators and thousands of routes available for sale, the company’s mission is to make the road traveler’s experience unique. The company has served more than 7 million travelers in Brazil and also acts as a technological partner for many bus companies, bus stations and travel agencies across the country.
