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Valu Partners with ShipBlu and PayTabs Global to Improve E-commerce Payments in Egypt

Valu, leading lifestyle-enabling fintech platform has partnered with ShipBlu and PayTabs Global to improve e-commerce payments in Egypt. The partnership allows Valu customers to use their Valu limit to pay for online orders delivered by ShipBlu directly through the myBlu app, even if the seller is not within our merchant network.

Valu, leading lifestyle-enabling fintech platform has partnered with ShipBlu and PayTabs Global to improve e-commerce payments in Egypt. The partnership allows Valu customers to use their Valu limit to pay for online orders delivered by ShipBlu directly through the myBlu app, even if the seller is not within our merchant network.

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PayTabs Egypt provides secure payment processing technology for this seamless integration via Payment-on-Delivery (PoD). This collaboration aims to shift Egypt towards a cashless society and enhance the shopping experience.

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valU offers investment products, an instant cash redemption program, and savings solutions through the AZ valU fund, Sha2labaz, and Akeed, respectively. In addition, Valu offers businesses through Valu Business hassle-free HR payroll services and more. As an award-winning fintech player in the MENA region, Valu embraces a progressive mindset with an agile workforce committed to architecting innovative financial solutions.

On the partnership, Motaz Lotfy, Business Development and Strategic Partnerships Senior Director of Valu, said: “Our collaboration with ShipBlu and PayTabs Egypt is a significant step forward in our mission to provide flexible and accessible financing options for our customers. This partnership enables us to bridge the gap between traditional cash-on-delivery models and digital payment methods, providing a seamless and efficient experience for all users via ‘Payment on Delivery’ (PoD).”

Ali Nasser, the Co-Founder and CEO of ShipBlu, said: “As Egypt transitions towards a more cashless society, the concept of ‘Cash on Delivery’ is quickly becoming PoD. Through our myBlu app, ShipBlu is determined to lead this transformation within the shipping industry. Our seamless partnership with Valu and PayTabs Egypt demonstrates the robustness of the infrastructure we’ve built to manage the finances of domestic logistics. By providing six different payment methods at your door, we hope to make the online shopping experience even more convenient for shoppers and help our shippers grow their customer base.”

For over a decade, PayTabs has custom built and exported a full stack of game changing solutions. These include mobile applications, hospitality, governmental, education, airline, travel, transport, and biller solutions, to interlink the multi-billion-dollar enterprise market chain in the region.

Haytham Morsy, Commercial Country Manager of PayTabs Egypt, said: “We are excited to strengthen our partnership with Valu, serving as the payment gateway for ShipBlu customers to access Valu’s flexible and convenient payment solutions.”

About Valu

Valu is the leading lifestyle-enabling fintech platform offering customers and businesses convenient and comprehensive financial solutions. Under its product universe, Valu pioneered Buy-Now, Pay-Later (BNPL) solutions in the MENA region, providing customizable financing plans for up to 60 months across more than 5,000 points of sale and over 600 websites – covering a diverse array of categories, including home appliances, electronics, home finishing, furniture, residential solar solutions, healthcare, education, travel, and fashion, among others.

About PayTabs Global

PayTabs is a payments infrastructure company providing exceptional solutions that are simple, secure, and scalable to drive local commerce and power financial inclusion across the region. The company was founded by Saudi entrepreneur Abdulaziz Al Jouf. In 2021, PayTabs launched PT Touch, the first soft POS solution in the MENA market to transform smart phones into merchant point of sale (POS) terminals. In 2022, PayTabs made a leapfrog move to pioneer next generation payments, by launching its home owned, globally validated unified payments and orchestration platform.

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