Endowus, a Singapore-based wealth advisory and investment platform, has raised over USD$70 million in its latest funding round. The round was led by Illuminate Financial, with support from existing investors such as Prosus Ventures, Citi Ventures and major Asian family offices. The company said this strong backing shows investors’ confidence in its leadership in Asia’s WealthTech industry.
The new funds will help Endowus expand further by developing advanced retirement and pension solutions in Singapore and Hong Kong. The company also plans to enhance its use of artificial intelligence (AI), build new B2B solutions for financial advisors and asset managers, and explore new markets across Asia.
This latest round includes $20 million in new funding plus the conversion of earlier investments, bringing Endowus’ total funding to over $130 million since it began. The firm continues to grow rapidly in Singapore and Hong Kong, with record numbers of new clients and assets in 2025, now managing over $10 billion in total assets.
“Wealth management is undergoing a generational transformation driven by demand for aligned advice, greater transparency, and better access to solutions,
“We are at the forefront of this change by aligning only to the best interests of clients and leveraging technology to enable better experiences and achieve better outcomes,” said Samuel Rhee, Co-founder and Chairman of Endowus.
“We want to be the trusted partner journeying with our clients to help them achieve their desired outcomes in meeting their long-term wealth goals,
“The tremendous support from our existing and new investors enables us to accelerate this mission, creating lasting impact for individuals while raising the standards of our industry,” he added.
Illuminate Financial is a fintech-focused investment firm backed by some of the world’s largest financial institutions. It invests in technologies shaping the future of financial services. Its strong experience in WealthTech and capital markets will help Endowus speed up its mission and innovation.
In Hong Kong, Endowus’ newest market, the company has achieved 150% growth in clients and tripled its assets within a year. At the same time, Endowus has strengthened its leading position in Singapore’s digital wealth sector, serving both public pension and private wealth clients through its transparent, conflict-free fund platform.
A major factor behind this growth is the expansion of Endowus Private Wealth, which serves high-net-worth clients with access to hedge funds and private market investments. Its multi-family office arm, Carret Private, has also grown rapidly, reinforcing Endowus’ status as one of Asia’s top external asset managers (EAMs).
“It is early days, but the impact to our clients is clear, from college grads investing their first paychecks, to sophisticated family office and charity endowment clients with over US$100 million on Endowus. We will continue to lead the way in transforming the industry and meeting the needs of our clients across Asia,” said Gregory Van, Co-founder and Chief Executive Officer of Endowus.
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