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HomeStartup NewsChina-Based Konka has Partnered with FLiCo

China-Based Konka has Partnered with FLiCo

Leading technology business KONKA Group Co., Ltd, has announced with pride that it would be returning to the Sri Lankan market through a strategic relationship with FLiCo, a Future Life Holdings subsidiary.

Through this partnership, Sri Lankan customers will have access to a large selection of KONKA’s premium items, such as refrigerators, deep freezers, washing machines, and televisions.

The Galle Face Hotel hosted a press conference and large celebration on July 25th to formally announce FLiCo as KONKA’s exclusive distribution agency in Sri Lanka.

This important achievement strengthens KONKA’s resolve to provide the Sri Lankan market with high-quality consumer electronics and opens a new chapter in the company’s worldwide expansion strategy.

“We are excited to re-enter the Sri Lankan market with our esteemed partner, FLiCo,” said Fiona You, Senior Manager of International Business Division at KONKA. “This partnership reflects our dedication to providing innovative and high-quality products to consumers worldwide. We look forward to offering Sri Lankan customers the best of KONKA’s technology and value.”

The parent firm of FLiCo, Future Life Holdings, has grown remarkably in the eight years since it was founded. From its inception as a microfinance institution, the company has expanded into several industries such as hospitality, retail, agro-industrial services, information technology, media and advertising, travel and tourism, and consumer electronics, among others.

The introduction of FLiCo signals the beginning of a broad network of showrooms across the country and a dramatic increase in the consumer electronics and appliance scene in Sri Lanka. Notably, FLiCo has welcomed Maheesh Theekshana, a cricket sensation from Sri Lanka, as a brand ambassador. To further highlight their dedication to quality and community involvement, FLiCo also co-sponsored the Galle Marvels, the Lanka Premier League runners-up.

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Prominent attendees at the opening of the first two KONKA-branded showrooms in Maharagama and Pelawatte included Reed Lu, Regional Sales Director of KONKA’s White Goods Division, Fiona You, Senior Manager of KONKA’s International Business Division, and directors of Future Life Holdings, Danushka Udugama, Sanjaya Jayaweera, and Kasun Perera.

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Sri Lankan consumers now have easy access to KONKA’s cutting-edge products, which are renowned for their superior performance and outstanding value for money, thanks to the creation of the FLiCo network.

About Konka

Konka Group Co., Ltd. is involved in the development, manufacturing, and retailing of communications and household appliance goods. Color television, supply chain management, home appliances, and mobile phones are all included in its business category.

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