
SPUN is an Indonesian startup operating in the travel sector. The company announced that it raised $1.8 million in seed funding. It uses artificial intelligence (AI) to help build better, easier visa systems.
The funding was led by Genesia Ventures, an investment firm from Japan.
Some of SPUN’s existing investors, such as Antler, Iterative, and Kopital Ventures, also joined the round. New investors included Spiral Ventures and angel investor Kum Hong Siew, who previously served as the Managing Director of Airbnb China.
SPUN is building an AI-powered system to make visa applications easier and more organized. It helps both individual travelers and businesses apply for visas without confusion.
The company believes visas are a very important part of travel, but they are still not well-developed. This is especially true in regions where visa rules are different, complicated, and keep changing.
In its first year, SPUN processed thousands of visa applications for people traveling into and out of different countries. The company achieved a high 99% approval rate.
All visa applications were handled for paying customers at normal market prices. SPUN did not rely on discounts, promotions, or subsidized offers.
Currently, SPUN supports over 300 visa types across more than 90 countries. It serves individual users and businesses, works with 200+ travel agents and resellers, and is also integrated with travel platforms like Klook, Traveloka, Tiket, and Nusatrip.
“We see visas as a core travel ancillary that has been underserved for too long,” said Christa Sabathaly, CEO and co-founder of SPUN. By building a single intelligence layer that works across both segments, we’re creating infrastructure that can scale regionally while delivering reliability for both individual travellers and travel partners.”
According to Sabathaly, by focusing on a single complex and difficult area, SPUN has been able to expand into multiple markets without rebuilding separate systems for each country. This approach is helping the company grow as cross-border travel and work increase again across Southeast Asia.
“Most people still think of visas as a manual service business. We see it as an infrastructure problem. Visa processes are increasingly digital, but the experience remains frustratingly complex,” said Takahiro Suzuki, General Partner at Genesia Ventures.
SPUN was started in 2024 by Sabathaly and Dilla Anindita. Both founders previously worked together at LINE Indonesia.
They said their own experience with working across countries and relocating showed them how weak and complicated visa processes can be for both individuals and companies.
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