Maruti Suzuki India has signed an agreement with the Japan External Trade Organization (JETRO) to encourage innovation between the two countries and help startups from both India and Japan, the company said on Wednesday.
The agreement was signed by Tapan Sahoo, Executive Officer of Digital Enterprise at Maruti Suzuki, and Takashi Suzuki, Chief Director General of JETRO India. Maruti Suzuki’s Managing Director and CEO, Hisashi Takeuchi, was also there during the signing.
Under the agreement, both sides will work together to help Indian startups enter Japan’s innovation network. At the same time, Japanese startups will get chances to explore and grow in India.
The partnership will also organize joint events to help startups meet and connect with possible business partners.
Startups chosen through Maruti Suzuki’s current programs—Accelerator, Incubation, Mobility Challenge, and Nurture—can take part in the joint activities between India and Japan.
Japanese startups will have the chance to join these efforts through JETRO’s platforms.
“Startups are key drivers of innovation and economic growth,” Takeuchi said. “With this MoU, we can provide a platform for promising Indian startups to explore the Japanese business landscape.”
Takashi Suzuki, head of JETRO India, said the agreement will make business connections between India and Japan stronger and help both countries work together more on new ideas and innovation.
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