Ayekart, a fintech enabling MSMEs and Traditional businesses with Embedded Finance and other Value-Added Services has raised $6.5 Million in series A funding round led by Omnivore, Siana Capital and Unleash Capital.
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With the help of this funding, the startup will improve its ability to innovate and broaden its operations to include more food producers, distributors, retailers, and farmer-producer-organizations.
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Commenting on the fundraising, Debarshi Dutta, Co-founder and CEO of Ayekart, said,”We understand the critical pain points that agri-food MSMEs face—the need for market linkages, access to finance, and an efficient technology ecosystem to enhance their businesses. To address these challenges, we have developed innovative fintech solutions tailored to empower FPOs and agrifood MSMEs.”
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“Ayekart’s focus on empowering agri-food MSMEs with its cutting-edge technological approach resonates deeply with our investment philosophy,” said Jinesh Shah, Managing Partner at Omnivore.
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About AyeKart
Founded in December 2020, AyeKart is incubated by experienced Fintech, marketplace and Banking professionals with over nine decades of collective professional experience with domestic and international corporations. AyeKart as an ecosystem is an outcome of our decision to unleash our collective knowledge, industry connections and entrepreneurial aspirations to identify, solve and create a digital marketplace for the underserved MSME segment and their consumers.
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